A woman came to Jesus with an alabaster jar of very expensive perfume, which she poured on his head as he was reclining at the table. When the disciples saw this, they were indignant. "What a waste!" they said. "It could have been sold for a high price and the money given to the poor." Aware of this, Jesus said to them, "Why are you bothering this woman? She has done a beautiful thing to me. The poor you will always have with you, but you will not always have me."
The disciples weren't wrong about the math — the perfume was worth a lot.
They were wrong about the moment.
Leaders constantly face this tension: the most important things rarely look efficient.
The Efficiency Trap is the subtle, unconscious pattern where leaders optimize for what looks productive — and in doing so, consistently miss the moments that matter most. It is self-protection disguised as strategy. It stunts growth, impact, and legacy.